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A corporate logo is a graphic symbol that represents your company. … A logo is the foundation of your company’s brand because it is often the primary means by which customers form an image of your company.
A well designed logo gives your brand credibility. If your logo represents your business effectively, you will attract the clients which you want to reach. … As we‘ve already discovered, first impressions count, so a professional logo design will encourage customers to trust you to deliver what they’re expecting.
It is an important promotional tool that sets your company apart and encourages customer loyalty.